8 Essential SEO Tools Used By Digital Marketing Experts

To help you optimise your SEO toolkit, or uncover new tools you haven’t heard of, Intellar asked eight professionals, including CEOs and SEO managers, to share their favourite tools. From combining the best free browser extensions to boosting performance with PageSpeed Insights, discover the top eight tools these experts use and recommend. Table of Contents Free Browser […]
How to Optimise Images for SEO (5 Key Tips)

If you’ve been running your own website or working on client sites, I’m sure you’ve come across page speed issues. Many technical SEO crawling tools will highlight performance issues, typically listing images, JS & CSS files as the main culprits. I’d wager many SEOs know images impact load speed, but how much of an impact […]
What are Zero Volume Keywords?

When you’re preparing an SEO strategy, there are a few things to consider at the very start of the keyword research process. This includes: the specific types of content that you are going to produce the tone of voice that you are adopting in your work the specific keywords that you are targeting And when it […]
The Best SEO Extensions for Chrome

If you’ve found your way here, you’re likely doing your due diligence on which Chrome extension will actually provide you with the SEO information you need. Of course, we all have that lingering doubt if any given extension is going to clog up our browsers, sell our information, or overload our screens with unrelated information. […]
What are pagination tags in SEO?
Pagination plays a crucial role in SEO, particularly for websites with extensive content or product catalogs. Pagination is used to split content between pages and is important in SEO as it helps Google better crawl and index websites. This achieves a number of things such as: improved discovery rates better crawl depth and better indexation uptake […]
The SEO Impact of Google’s “Helpful Content Update”

Google has recently announced a brand new algorithm update dubbed the “Helpful Content Update”. Like all of Google’s algo updates, this one is also designed to improve the quality of their search results. This time round, their focus is on “people-first content”. What is Google’s “Helpful Content Update”? First things first, let’s get into what […]
SEO Glossary of Terms

Intellar’s SEO glossary has been updated for 2025! Largely in part to include all the emerging AI terms that overlap with SEO. To better navigate the ins and outs of search engine optimisation, we have provided a helpful glossary of SEO terminology, looking at what can impact search engine rankings, detail how search engines work, […]
The Complete Guide to Keyword Research (2025)

In our keyword research guide you will learn about how to discover keywords, use keyword research tools and format a keyword document to be client ready!