Founder-Led SEO Consultancy
About Intellar
Intellar provides expert-level SEO solutions backed by 15 years of experience, with a personal service where clients work directly with the expert.
We focus on results and deliver best-practice SEO for businesses and key brands across Australia.
All research, strategy and implementation priorities across technical SEO, content, links, local search, ecommerce, enterprise websites and AI search are led by a senior SEO consultant.
Selected Clients
Trusted By Businesses Across Australia
Intellar works with growing businesses, ecommerce brands, established national companies and in-house marketing teams.
Meet Ben
Meet Ben Poulton
I’m an SEO consultant with more than 15 years’ experience helping businesses improve organic visibility, qualified traffic and revenue.
I founded Intellar in 2022 to give businesses direct access to senior SEO strategy and hands-on delivery. My work covers technical SEO, content strategy, local SEO, ecommerce SEO and enterprise SEO, with a growing focus on generative engine optimisation (GEO) and AI search visibility.
I work directly with business owners and marketing teams to identify search opportunities, resolve technical and content issues, and improve visibility across Google and AI search platforms.
If you need an experienced SEO consultant for strategy or implementation, get in touch.
Intellar is registered on the NSW Government Supplier Hub, where government buyers can review our services and supplier details.
Expert-Level SEO Solutions
SEO With A Revenue-First Focus
Intellar takes the time to understand the business, the market and the people responsible for implementation before setting the SEO priorities.
Drive Organic Revenue And Leads
SEO priorities are connected to qualified traffic, sales, enquiries and the parts of the business that need to grow or protect performance.
Act As Your Marketing Partner
Intellar uses SEO to shape business and marketing direction, with clear recommendations that other teams can understand and use.
Build Your Brand Online
Search visibility supports commercial pages, useful content, local discovery, authority and how the brand appears in AI-generated answers.
Work Collaboratively With Other Teams
Intellar works directly with business owners, marketing decision-makers, developers, writers, PR teams and other agencies.
Intellar's SEO Services
Full-Service SEO Capability
Technical SEO, content, local search, links and AI search can be delivered as one connected program or as focused specialist projects.
Intellar's SEO Strategy
A Bit About Intellar's SEO Strategy
All recommendations and project plans are based on extensive research and forecasting. The methodical approach keeps the granular work connected to the commercial result.
Full-Service SEO Deliverables
Intellar produces the technical work, content, links and local SEO deliverables needed for the project. The work can be delivered for you or alongside your team.
Iterative SEO
Ongoing testing and optimisation are a core part of the strategy. Live results are used to refine priorities rather than leaving the original plan untouched.
No Lock-In Contracts
Intellar works on a project basis or on retainer, with no lock-in contracts. For an ongoing SEO retainer, at least six months is recommended.
Why Work With Intellar
Clients receive a personal and specialist SEO service, direct access to the consultant doing the work and better value than a layered agency model.
Established SEO Results
SEO Work Tied To Business Performance
Selected case studies show how research, technical SEO, content and authority work translate into measurable organic growth.
Google Reviews
Excellent 5.0
Selected Google reviews from clients and collaborators.
Read All Reviews On GoogleHe is highly skilled in SEO, especially local SEO.
Very detail orientated, understood our business and its needs.
His proactive, organised, and creative approach is wonderful.
Work With Intellar
Talk Directly With The Consultant Who Will Lead The Work
Share the website, the commercial priorities and what has already been tried. The first conversation will focus on the problem, the likely work and whether Intellar is the right fit.