AI SEO Services

Our AI SEO/GEO services make your brand discoverable inside AI answers across Google’s AI Overviews & AI MOode, ChatGPT, Perplexity, Copilot, Gemini, and Claude. We help your business become a trusted source these models cite, while driving traditional organic traffic, brand demand, and referral growth.

With our AI SEO/GEO services, we help brands:

Work with our specialist GEO agency to future proof your organic presence with improved AI search and LLM visibility, while building out your traditional SEO footprint at the same time.

Let’s chat about your AI SEO goals.

What is Generative Engine Optimisations (GEO)?

Generative Engine Optimisation (GEO) is all about optimising for knowledge depth and mutual information (content that users want and that LLMs need).

It is the process of making your content discoverable, trusted, and cited by large language models, like those powering Google AI Overviews/AI Mode, Microsoft Copilot, ChatGPT and Perplexity.

GEO builds on traditional SEO foundations, but instead of focusing on rankings only, AI search helps you get recommended by generative answers. To do this effectively, GEO looks at things like:

  • “Answer-unit” content, otherwise known as “chunking”. This is content formatting designed for LLM referencing.
  • Entity density. Basically the process of ensuring your brand is anchored to the right topics.
  • Multi-surface content presence. Reddit, YouTube, forums etc. All these play a role in generative answers.
  • Citation strength. These are external links and mentions of your brand. LLMs use this data for grounding.

As a GEO agency, Intellar aligns your brand with the above signals, so you become a highly available and trusted source for organic AI search.

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Intellar's GEO Agency Service Process

AI search is built on retrieving knowledge, not keywords. This impacts both top and bottom of the funnel content.

We optimise your brand positioning at a query level, then your content, then your authority.

There’s a heap of brand and non-brand real estate on the table for granular details. That’s the level where AI requires grounding. And grounding is your big chance for earning citations in LLMs.

The AI search opportunity is in that kind of detail.

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Entity and Content Mapping

Much like the normal SEO process, we map your services to entities, keywords and synonyms, then build content around them that’s LLM ready.

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AI Overview Optimisation

We structure your content to “answer units”, and embed schema where possible so Google AI can better lift your brand into AI summaries.

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Query and Prompt Research

Intellar maps the queries and prompts you want to own and reverse engineers what is needed to become a presence within them.

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Citations and Backlinks

Off-site visibility is essential in SEO and GEO. References to and mentions of your brand help LLMs ground answers. Local citations and links are key here.

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Mutli-surface Publishing

Reddit, YouTube, LinkedIn, forums etc. AI search references more than just your website, so a multi-platform presence is essential.

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Tracking and Reporting

We track your brand’s performance and competitors across AI overviews, AI Mode and ChatGPT, to give you a full picture on AI citations.

Talk to Intellar about GEO

We’d love to learn more about your business and discuss AI search.

View our other SEO services

GEO FAQs

Need some short answer on keyword research for SEO? Check out some FAQs here.

AI SEO focuses on optimising content so it’s lifted into AI answers (Google AI Overviews, ChatGPT responses) rather than just ranking in SERPs.

While much of the work can be the same, it’s more about which levers to pull harder in order to own AI references.

Honestly, you can see results within a few days if you produce the right content, or get great mentions from a PR campaign.

Organic does take time, and it’s best seen as an investment, not a light switch. BUT, there are often quick wins to be had!

Absolutely. Local pack results are already feeding into AI answers. And static citations feed into LLM answers heavily, even more so than the likes of a Google Business Profile.

Local businesses who move early on AI optimisation will do very well in the long run.